Meta (Facebook) Ads Audit

Are you investing in Facebook and Instagram ads, but the return on investment is not satisfactory? Let’s find out why. We conduct a comprehensive analysis of advertising campaigns running on Meta platforms to identify errors and areas for optimization.

As a data-driven agency, we treat a Meta Ads audit as a process of evaluating and verifying all elements of an account. Our goal is to identify inefficiencies and implement changes to increase return on investment (ROAS). We don’t guess – we check hard data, from account structure to creative quality.

  • Detailed assessment of your account structure and campaign setup
  • Verification of the precision of reaching the right target group
  • Analysis of performance indicators (CPC, CPA, conversion rate)
  • Identifying ineffective campaigns and budget “burnout”

Check out how a professional Facebook Ads audit can improve your results.

FREE AUDIT

Trusted by

Templateless strategy

Each campaign is created on the basis of data – tailored to the industry, goal and moment of the company’s development.

Partnership Approach

The SEMIDEA team is made up of real people. We talk, analyze, support – we treat your business as our own.

Technology and AI

We use automation and artificial intelligence to make our campaigns faster, more accurate, and more effective.

Results, Not Promises

What counts is more leads, more sales, better ROI. Actions must bring results, not just look good in the panel.

Growth Without Limits

We also help to scale your business on foreign markets. We find distributors, platforms, customers.

Proactivity Over Reactivity

We do not wait for a brief – we come up with proposals, follow trends and advise on new directions of development.

Why should I verify my ad account?

We recommend auditing at least once a quarter to adapt your strategy to market changes. It allows you to find the answer to whether the Meta Ads platform is fully utilized. We discover new opportunities and untapped audiences. The goal is to increase the conversion rate through better targeting.

It works because we eliminate guesswork. A well-conducted audit allows you to verify whether individual campaigns really meet the assumed goals and where the reasons for weaker results may lie. This is an independent assessment of efficiency that allows for better use of the budget.

Avatar

Our Meta Ads audit is an in-depth analysis of many key elements of your advertising ecosystem.

Account-level settings

We verify the technical foundations: review of connections to assets (catalogs, pixels, conversion API) and evaluation of the configuration of Advantage+ automated functions.

Targeting and audiences

We check the precision of the break-in. We analyze demographic targeting, interests, location, and the correctness of audience segmentation and exclusion lists.

Analysis of the campaign structure

We go back to users who have visited your website, abandoned their cart, or interacted with your content. We remind you of the offer and close the sale.

Analyze ad creatives

Your ads need to sell. We evaluate images, headlines, text, and calls to action (CTAs), and we check the consistency between your ad and your landing page.

Performance indicators (KPIs)

We analyze hard data: cost per click (CPC), cost per conversion (CPA), reach, frequency of impressions and user engagement.

Strategy optimization

We review bidding strategies, ad placement, and special category settings to maximize efficiency.

Start and course of the Meta Ads audit

We start the process by getting to know the business context – we collect information about your goals and current strategy.

  • Analysis of the account structure – we check whether the organization of the campaign is logical and transparent
  • Targeting verification – we examine whether the ads are reaching the right audience
  • Creative evaluation – we perform a visual and text review of ads
  • Analysis of results – we examine performance indicators against goals
  • Preparation of a report – we provide a document with conclusions and specific recommendations

And most importantly – the whole team is involved in your result.

Bet on partnership – our package of benefits:

Companies commission audits when they want to reduce the cost of advertising activities or plan to scale their budget.

  • We contact regularly – we discuss applications in an understandable way
  • We ensure that your account is compliant with Meta best practices
  • We identify ineffective campaigns that waste budget
  • We indicate areas to improve the quality of traffic and conversions
  • We give an independent assessment of effectiveness (e.g. the work of another agency)
  • We operate exclusively – your data is safe
  • We are looking for space for development – we indicate new strategies

It’s time for a Meta Ads audit to unleash the potential of your social media

You don’t have to guess what’s not working. We will check it.

TAKE THE FIRST STEP

Schedule a non-binding consultation and take advantage of a free audit

We don’t work in the dark – before we propose anything, we thoroughly analyze your situation. An audit is the first step toward better results – no obligations, no hidden costs.

What do you gain after the first call?

  • Free Marketing Audit
  • Initial recommendations tailored to your industry
  • Feedback on what works and what needs improvement
  • Guidelines for the further development of your business

HUNDREDS OF PROJECTS, DOZENS OF INDUSTRIES AND SUCCESSFUL COLLABORATIONS

What our customers say

We focus on transparency – real opinions from Google’s business card.