Competitor analysis

Stop guessing what others are doing. Find out. We will examine your rivals’ strategies, discover their weak points, and point out market gaps that you can exploit. Turn uncertainty into hard data and build an advantage that can’t be ignored.

As an analytics-based agency, we know that in business, the one who has the better information wins. Our analysis of the competition is not a superficial review, but an in-depth economic intelligence. We screen everything from pricing and offers, to SEO strategies and advertising campaigns, to customer reviews. We provide knowledge that allows you to always be one step ahead of others.

  • Identifying Industry Leaders’ Marketing Strategies
  • Analysis of prices, offer and distribution channels
  • Detection of niches and market opportunities (White Spaces)
  • Monitoring of activities in Google Ads and Social Media

Check out how competitor research can accelerate your growth.

REQUEST AN ANALYSIS

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Templateless strategy

Each campaign is created on the basis of data – tailored to the industry, goal and moment of the company’s development.

Partnership Approach

The SEMIDEA team is made up of real people. We talk, analyze, support – we treat your business as our own.

Technology and AI

We use automation and artificial intelligence to make our campaigns faster, more accurate, and more effective.

Results, Not Promises

What counts is more leads, more sales, better ROI. Actions must bring results – not just look good in the panel.

Growth Without Limits

We also help to scale your business on foreign markets. We find distributors, platforms, customers.

Proactivity Over Reactivity

We don’t wait for a brief – we come up with proposals, follow trends and advise on new directions of development.

Why is knowledge of the competition your most valuable currency?

  • It allows you to avoid costly mistakes by learning from other people’s failures
  • Discovers market niches that are undervalued by rivals
  • It allows you to optimize prices and offers based on real market data
  • Reduces business risk by predicting competitors’ movements

It works because you base your decisions on facts, not guesses. Your competitors are already up and running. They spend budgets, test channels and collect feedback. Effective monitoring of your competitors allows you to take over this knowledge without incurring the cost of their experiments. Adapt what works and avoid what doesn’t work.

We do not leave white spots. We examine every aspect of your rivals’ activities

Analysis of products and services

What do they sell and how do they do it? We examine the offer of competitors, their unique features (USP), quality of service and purchasing process. Thanks to “Mystery Shopping”, we check how they treat the customer and where they make mistakes that you can exploit.

Pricing strategy

Are you the cheapest or the most expensive? We analyze the pricing policy, discounts and promotions of competitors. This is the key to creating an offer that is attractive to the customer and at the same time profitable for you.

Marketing SEO

Where do they get their traffic from? We check what keywords they are positioning for, where they get links from and what their content strategy looks like. Thanks to tools like SEMrush and Ahrefs, we can see what is hidden “under the hood” of their sites.

Paid campaigns (PPC)

Don’t burn through your testing budget. We analyze competitors’ ads in Google Ads and Meta Ads. We can see their creations, advertising texts and estimated budgets. You’ll know what’s working in your industry before you spend your first dollar.

Social Media and Image

How do they talk to customers? We monitor their social media activity, audience engagement, and feedback. This allows you to understand what customers expect and how to build a better relationship than your competitors.

Start and course of cooperation in Competition Analysis

We start by defining who you are really fighting for a customer with – direct, indirect or potential competition?

  • We identify your main market competitors
  • We collect data using advanced tools (SEMrush, Brand24, SimilarWeb)
  • We analyze their marketing, sales and pricing strategies
  • We interpret data and look for your competitive advantages
  • We prepare a report with clear recommendations (“What to do?”, “What to avoid?”)
  • We discuss the conclusions and help implement changes to your strategy

And most importantly – the whole team is involved in your result.

Bet on partnership – our package of benefits:

Companies commission us with analyses because they want to enter the market prepared or regain a lost position.

  • We contact you regularly – we discuss the results in the context of your business
  • Analysts and marketing strategists are working on the report
  • We provide hard data, not general observations
  • We indicate ready-to-implement development ideas (Actionable Insights)
  • We monitor the competition continuously (on request)
  • We act discreetly – your interest in the competition remains a secret
  • We are looking for space for development – we are discovering new channels of reaching

It’s time to be two lengths ahead of the competition

Knowledge is power. Gain an information advantage and dominate your industry.

TAKE THE FIRST STEP

Arrange a non-binding conversation and commission a market research

We don’t act blindly – we will provide you with a roadmap to beat your rivals. Analysis is the first step to being a leader – no strings attached.

What do you gain after the first call?

  • Initial identification of the major players in your niche
  • Determine the scope of the analysis needed
  • Report pricing tailored to your needs
  • Confidence that your strategy will be based on facts

HUNDREDS OF PROJECTS, DOZENS OF INDUSTRIES AND SUCCESSFUL COLLABORATIONS

What our customers say

We focus on transparency – real opinions from Google’s business card.